"Blend Seam "

The client approached us to create a unique e-commerce website from scratch — one that would reflect the brand’s identity and offer an interactive product customization experience. Their essential requirements included:

• Tailored website design: Built entirely around the brand’s look and feel.
• Product customization tool: Allowing users to personalize pillow shape, fabric, size, and more.
• Global-ready platform: Multilingual and multicurrency support.
• Mobile-first performance: Fast, responsive, and optimized for every device.
• Automated legal compliance: Region-based privacy, tax, and cookie policy handling.

We approached the project with a strong focus on usability, scalability, and brand consistency. Key features included:

• Real-time product builder: Powered by ImageMagick for live fabric previews as customers design their pillows.
• Custom WooCommerce logic: Enhanced with location-aware tax, language, and currency support.
• ERP integration: Connected the store with Baselinker for smooth inventory and order management.
• Geo-adaptive compliance: Automatically adjusted privacy and cookie settings based on user location.
• High-performance frontend: Fast-loading, responsive pages to support a seamless shopping experience.
• Scalable infrastructure: Laid the groundwork for future AR and 3D product previews.

The platform delivers a premium custom shopping experience tailored to interior decor lovers worldwide. The product builder offers real-time personalization, while behind-the-scenes integrations ensure smooth operations. Our thoughtful technical and design decisions made the solution not only visually attractive but also scalable and ready for innovation — supporting the brand’s ambitions to grow in international markets.