"SmartCarts"

The client turned to us to launch a public Shopify app as a standalone business, targeting e-commerce stores. The app needed to provide customers with the ability to create, view, edit, and reserve carts for future purchases. The key goals were to:

• Offer a scalable and reliable solution for e-commerce merchants.
• Increase customer retention by allowing shoppers to save their carts for later.
• Provide a modern, user-friendly interface that both merchants and shoppers would enjoy using.

Our team created SmartCarts, a dynamic Shopify app that seamlessly integrates cart reservation functionality. The app allows users to reserve items, creating a sense of urgency while reducing abandoned carts. We focused on:

• Scalability and reliability: Built on Nest.js for a solid and future-proof backend.
• User experience: Developed a responsive and modern interface with React and Polaris.
• Real-time updates: Implemented WebSockets for live cart synchronization across devices.
• Data management: Integrated Postgres and Mongo databases to manage user data and product information efficiently.

SmartCarts app empowers merchants to offer an intuitive cart reservation experience. As a result:

• Higher conversion rates: Shoppers could reserve items, boosting their likelihood of completing purchases.
• Lower cart abandonment: The ability to save carts improved retention and reduced the likelihood of abandoned transactions.
• Enhanced customer experience: Real-time updates and cross-device syncing kept customers engaged.

With these features, the app significantly improved the customer journey, making it a valuable tool for Shopify merchants looking to optimize their store’s performance.