"Started1"
About
Started1 is a fashion e-commerce store offering a curated selection of men’s and women’s footwear and apparel. Built on Shopify, it reflects a sleek, high-performance experience with a strong visual identity.
Client's Request
The founders approached us to help bring their brand vision to life online — fast, stylish, and easy to use. They needed a custom store that would not only look great but also load quickly and convert. What they asked for:
- Unique storefront design: A modern, eye-catching interface that reflects the style of the brand.
- Fast page speed: Optimized performance to keep bounce rates low.
- Responsive layout: Seamless browsing across all devices.
- Shopify CMS integration: Easy management of content, products, and visuals.
Here’s What We Did
To match the visual ambition and technical requirements, a fully custom theme was developed using Shopify Liquid and Polaris UI. The goal was to create a seamless blend of aesthetic appeal and speed. What was implemented:
- Custom Shopify theme: Tailored design elements to align with the brand’s personality.
- Performance optimization: Lightweight structure and code tuning for lightning-fast load times.
- Mobile-first approach: Focus on UX/UI across devices for a smooth shopping journey.
- Clean CMS setup: Intuitive admin interface for easy product and content management.
Here’s the Result
The new store delivers a polished shopping experience — fast, responsive, and visually consistent with the brand. Thanks to our deep Shopify expertise, the project was completed with both design finesse and technical precision. The client now runs a stable, high-performing e-commerce site that stands out in the competitive fashion market.
Who worked on it:
Project Manager;
Tech Lead;
Full-stack developer;
Quality Assurance;
Industry
E-CommerceSystem type
Marketing tools (custom carts)Time to release
2 monthsBillable hours
200 hr