"Vinlådan"
Småskaligt. Nischat. Ekologiskt.
About
Vinlådan is a wine subscription service for customers in Sweden and Denmark that delivers curated seasonal wine boxes. The brand focuses on organic wines from small European producers and hand-picked selections that are usually available only in niche wine shops or restaurants.
Client's Request
As the subscriber base grew, the previous system could no longer support operations. The team reached out to us to create a reliable subscription platform that could automate orders, payments, and customer management.
They wanted a website that was easy for customers to use while reducing manual work for the administration team.
Their main requirements included:
- Customer migration — transfer all existing subscribers and data from the old platform without losing history
- Recurring subscriptions — automatic quarterly billing and delivery cycles
- Payment integration — connection with Frisbii for secure recurring payments
- Add-on products — allow subscribers to purchase extra items alongside the main subscription
- Stable storefront — fast, responsive, and error-free website across devices.
Here’s What We Did
We built a scalable subscription e-commerce solution using WordPress and WooCommerce, designed specifically for recurring deliveries and subscription management.
Our key implementation steps included:
- Subscription setup — flexible plans with automated renewals and delivery scheduling
- Frisbii integration — connected recurring payment processing and billing automation
- Data migration — safely transferred customers, addresses, and subscription history
- Add-on product functionality — optional products available only to active subscribers
- Customer accounts — secure dashboards for managing, pausing, or updating deliveries
- Performance testing — ensured stability and smooth operation during recurring order processing
Here’s the Result
The new platform automated subscription operations and significantly reduced manual administration. Customers can now manage deliveries and payments through their accounts, improving the overall experience and retention. The business now enjoys a predictable recurring revenue model with a website that can grow as the subscriber base expands.
This project highlights our expertise in building subscription-based e-commerce platforms and integrating complex recurring payment systems.
Who worked on it:
Project Manager;
Tech Lead;
Full-stack developer;
Quality Assurance;
Industry
E-CommerceSystem type
Data migrationTime to release
3 monthsBillable hours
400 hrTechnology stack
Platform
Category
Releases
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